Limbeck
Has Rush Limbaugh just pulled a Glenn Beck?
Beck also seemed like a right-wing media giant, albeit not as long-lived as Limbaugh. However, after Beck started telling people to leave their church if they heard the words “social justice.” Christian groups never forgave him for that, and he lost sponsors and support until he finally got kicked off of Fox.
Until now, Limbaugh was the undisputed king of conservatism; any time he stepped over a line and a Republican disavowed his comments, Limbaugh fired back and within hours, the Republican started licking Limbaugh’s feet in desperate acts of prostration.
Not this time. Sponsors are pulling their ads as they did with Beck, and Republicans are criticizing Limbaugh, this time with much less chance they’ll take it back like they have before.
That said, it’s probable that Limbaugh will survive this just fine. After all, he just horrifically insulted women, who right-wingers are not really very concerned about (hence the entire situation that prompted this episode). Beck, on the other hand, insulted the church. Those guys are not quite as forgiving.

My suggestion is to ignore Limbaugh. His job is to insult people and say something controversial to call attention to himself. He has done that enough times that he actually enjoys the bad press. He is in the same category as those West Borough religious nuts in that regard; he has nothing constructive to add to the contraception conversation.
Frankly, I would consider Limbaugh a whore for the GOP in that he is paid to lie and use his radio platform to spread vitriol and recruit new members to their ideology, but that’s just me…
Right now, several companies have already pulled their sponsorship from the Rush Limbaugh show. That didn’t happen because people “ignored” him. And I guarantee you that’s something he doesn’t enjoy.